Update 2:40 p.m.:
Police have reported a body has been located in a farm field east of 10th Sideroad in Innisifl. Police are continuing to investigate.
Original South Simcoe Police release:
Today at approximately 12:17 p.m., South Simcoe Police responded to a call for assistance in the area of 10 Sideroad and Line 4, Town of Innisfil. The initial call was received through 911 dispatch.
A local sky diving club was reporting they were trying to locate one of the sky divers and were concerned for their safety.
This investigation is in the very early stages.
Police are on scene and gathering information into the incident.
Further details will be released as the information becomes available.